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Customer Satisfaction
 
 

TAC Customer Satisfaction

 

At the core of all activities lies our firm belief in customer delight and a dedicated CRM cell constantly keeps in touch with our customers to ensure our entire customer’s need are met.

  • CRM cell daily calls up more than 400 customers.
  • Daily more than 100 customer feedback forms are collected from various customer touch points.
  • Monthly CSI evaluation of each team member is discussed at the CRM forum.

The Company defines its success with four pillars of growth with a focus to exceed its set goals.

  • Profitability
  • Market Share
  • Customer Satisfaction
  • Employee Retention

There is a constant endeavor to grow our business. The chosen THREE FOLD PATH is:

1. Finding new global markets
 
  • TAC has established itself in the CIS and African markets.
  • Partnership with our existing principals to seek well defined prospective pastures in the North African markets are being worked out.
2. Adding new Franchises
 

TAC has joined hands with Global brands to bring the latest products into the Oman Market. The testimony of this is our die-hard interest in acquiring the distributorship of some of these key global brands.

  • Indian Auto giant Mahindra & Mahindra to launch its SCORPIO range of 4WD,
  • Monroe the World leader in Shock Absorbers now finds its place in Oman
  • Dupont automotive paints, the world’s No1 supplier to the automotive industry.
3. Retail expansion
 

There is clear goal to get “Closer to the Customer”
We have added

  • 3 New Mazda Showroom’s at Wattaya , Samail and Al Kamil respectively,
  • 2 New Bridgestone tire centers at Rusayl and Ghala.
TOWELL AUTO CENTRE LLC- ONE OF THE BEST EMPLOYERS IN SULTANATE
 

Towell Auto Centre firmly believes in empowerment and training their employees to improvise the team’s skills. The Company is driven by an excellent team of professionals who possess the necessary knowledge, skills and experience to lead.

 
Human Resource Development
 

In-house technical and non-technical training centers provide the assurance that existing and new employees would be trained to ensure very high productivity levels.

For knowledge enrichment of staff the in-house “Learning Resource Centre” is the ideal place to find reading and audiovisual material. The Company has a well-drafted “Annual Training Calendar” for training of staff at all levels to enhance their skills and knowledge.

   
 
Technology base
 

The Company constantly endeavors to introduce new systems and latest technology to enable greater speed in communication and business development. The IT department is well manned by Microsoft certified engineers and CISCO certified network engineers to evaluate new systems and recommend the same for generating more benefits in business.

 
Major technology investments include:
 
  • ERP software called “Kerridge Autoline” installed on IBM RS6000 multi processor server, which is designed and supported from a base of exceptional understanding of the motor industry.
  • The Company’s Local Area Network is 100MBPS switched network.
  • Wide Area Network to connect all branches.
  • Wireless LAN for connecting adjacent locations.
  • Virtual private network to provide remote support and remote sharing of data.
  • E&M technology being used to inter connect multiple telephone systems.
  • High speed Internet line (ADSL 328k)
  • SMS service
  • Windows terminal service to implement electronic parts catalogue.
  • Three layer centralized Virus Monitoring Systems.
People are our assets
 
  • Employees are the Company’s major asset and the key to its success.
  • The company’s 94% employee retention ratio is one of the highest in the industry
  • The company regards its people as its business partner and career planning is core element of HR Processes
  • The teams of “FAT CATS” i.e. teams of employees are assigned specific tasks such as bringing about business and process improvement and hence support in the direct running of the organization.
  • Omanization is a key area and TAC invests in regular training and retaining of skilled and unskilled Omani Manpower. Our aim is to increase Omanization levels up to 70% across next 5 years
  • A well designed reward mechanism is a major motivator and continuous improvements are implemented in these mechanisms for the benefit of our Employees Empowerment - Authority & Responsibility
  • Empowerment of employees by way of delegating authority and responsibility is encouraged at all levels Culture
  • The company adopts an open, participative style of management to integrate its employees into the culture of the organization.
TOWELL AUTO CENTRE A FORERUNNER IN COMMUNITY DEVELOPMENT PROGRAMS
 

The Company believes that’s its important to recognize and reward exceptional employees by way of granting awards such as Long Service Award, Star Performer Award, Best Service Staff.

Training and development The Company has in place its annual training calendar, which is also geared to meet the Omanisation objectives of the Company.

Sports, entertainment and recreation The Company encourages employees to keep themselves fit and organizes various sports events and does not stop at that. With intent to provide an opportunity for the family members of its employees, the Company organizes a get-together on an annual basis.

The Company has always preferred to take Omanis. who have completed their schooling / college and provide them on the job training. The Company has its own training centre wherein Omanis are provided with English language and Computer training. The in-house technical training centre helps in providing technical training for new line of products.

Financial assistance for performing Hajj
The Company contributes to the fund wherein financial assistance is given to Muslim staff for performing the “Hajj Pilgrimage”

Sponsoring programs for Omani handicapped association: Support by way of providing sponsorship for fund raising programs conducted by institutions such as the “Omani Handicapped Association” is an activity that the Company takes delight in.

 
Involvement of senior management with Omanisation plans of the ministry
 

Our Deputy General Manager, Mr. Riyadh Ali Sultan is member of the Omanisation Committee of the Ministry of Manpower for Automotive Sector wherein he actively contributes to the cause of recruitment and training of Omanis. The Ministry of Manpower recently felicitated him by giving him a certificate and memento in recognition of efforts made by him to recruit and train Omanis.

Consistently providing employment and training opportunities to Omanis The Company has always been committed to the cause of Omanisation. The Company is the proud recipient of the “Green Card” issued by the Ministry of Manpower that is given to Company’s who not only comply with the Omanisation
requirements as specified by the Ministry of Manpower but also consistently have contributed to Omanisation.

   
 
Regular involvement in road safety with PDO
 

Along with PDO the Company with support from Bridgestone has been actively involved in providing tyre tips for safe driving. Retail network expansions provide new jobs for young Omanis The Company’s strategic expansion plans have and will continue to result and greater employment opportunities for local Omanis.

 
RECOGNITIONS FROM PRINCIPALS
Award commemorating the long standing relationship between Towell Auto Centre & Bridgestone Corporation.
Certificate from Mazda Motor Corporation in appreciation of the New Sales Record set in the Year 2003.
Certificate commemorating the long standing relationship between Towell Auto Centre & Mazda Motor Corporation.
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